the south bay area
In the Bay Area, successful transactions aren’t born from intuition. They are engineered through data.
Every recommendation is grounded in neighborhood-level numbers, so you always know where you stand.

Your trusted advisor
Betty Chen
A background in science and corporate project management shapes how I work: clear plans, careful execution, and no guesswork.
From coordinating pre-sale renovations to guiding global buyers, I stand beside you through every step of the Bay Area market.
Email betty.chen@sereno.com
Phone 415.812.5019
Finding Your Path Forward
Start where you are. We’ll build the plan around your goals and the local market.
buy
Finding the right home
A clear plan that balances how you want to live with what the market offers, so your offer is ready to win.
sell
Maximizing your home’s value
Pricing, preparation and a timeline built around your goals, negotiated to protect your net proceeds.
invest
Evaluating an investment
A data-focused look at growth, risk and long-term value, so you can choose with confidence.
Selected Transactions
In Their Own Words
buyer
“She is thoughtful, well-prepared, and always backed her advice with data and real market insights.”
Hongxue Z.
seller
“Thanks to her efforts, my home sold at a record-breaking price for the neighborhood.”
Philip L.
work with betty
Ready to Start Your Next Chapter?
As life changes, so does your need for space. As your trusted real estate guide, I offer personalized support through every season of your life. Whether buying or selling, rely on me to make your transition smooth and successful. Let’s craft your next chapter together.

